Lipitor Image via WikipediaThree Vytotin/Zetia reps just came to me and said, "When do you feel comfortable using Zetia? After all, Lipitor titration is a failed step. It only reduces LDL by 6%."
I gently referred them to the PROVE IT trial, asked them to come back when they had positive mortality data, and walked away.
Has anyone else encountered this strategy by the Zetia reps?