I'm Dr. Joshua Schwimmer, a nephrologist in New York City. • Kidney Notes was the first active nephrology blog, and The National Library of Medicine still uses Kidney Notes as an example of how to formally cite blogs in the medical literature. • Professionally, you can find me at Kidney.nyc. • Kidney Notes is for educational purposes only, not medical advice. Consult qualified health care professionals. See disclaimer.

Tuesday, November 1, 2005

Do You Read Cooking Light? Why Not Try Coreg?

I just looked up and caught an ad on television for Coreg, a heart medication used for congestive heart failure and high blood pressure. The ad ends with the statement, "As Seen in Cooking Light Magazine."

I like Coreg, I use it a lot, but... Cooking Light Magazine?

A group of medical school professors recently endorsed a statement against direct-to-consumer marketing of drugs. It's not hard to understand why.

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