I'm Dr. Joshua Schwimmer, a nephrologist in New York City. • Kidney Notes was the first active nephrology blog, and The National Library of Medicine still uses Kidney Notes as an example of how to formally cite blogs in the medical literature. • Professionally, you can find me at Kidney.nyc. • Kidney Notes is for educational purposes only, not medical advice. Consult qualified health care professionals. See disclaimer.

Monday, June 18, 2007

Walk-In Medical Care at Your Local Drugstore! (Duane Reade)

My spouse was walking down the street and saw someone outside Duane Reade (a large drugstore chain) dressed in full surgical gear -- scrub top, scrub cap, and sneakers -- passing out pamphlets and announcing "Walk-In Medical Care! Walk-In Medical Care!" There was no difference between the way they announced this and the way you would announce, say, a show at a comedy club or a sale on cellphones.

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